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Bada bing! Warner Bros. Discovery‘s HBO and Max are celebrating the 25th anniversary of “The Sopranos” with an array of events for the iconic franchise.
Among them: HBO has launched a new official Sopranos TikTok account for the series (@TheSopranos), which will include “Sopranos in :25,” comprising super-condensed, 25-second recaps of all 86 episodes.
In addition, WBD’s Max streamer has released never-before-seen deleted footage and expanded access to behind-the-scenes content within the new, in-app Sopranos 25th Anniversary collection for the show.
On Wednesday, Jan. 10 — 25 years to the day after “The Sopranos” first aired in 1999 — a cast reunion and fan experiences, including a partnership with Postmates for an official “Satriale’s” pop-up in New York and Los Angeles, fan screenings at Alamo Drafthouse and more.
“’The Sopranos’ left an indelible imprint on the global entertainment culture and was instrumental in defining HBO as the destination for groundbreaking, award-winning programming,” said Zach Enterlin, executive VP of brand, content and creative of streaming marketing for HBO and Max. “The many ways we will honor this 25-year milestone will allow fans to celebrate the Soprano legacy and pay tribute to the characters that have had such an enduring impact.”
Starting Monday, Max will launch The Sopranos: 25th Anniversary collection, which includes 15 deleted scenes, three of which have never been released. It will also include over five hours of behind-the-scenes featurette content. Every season of the hit series is currently available to stream on Max, The One To Watch for all things HBO.
Max is reuniting the cast for a private, invitation-only Family Dinner. For this special occasion, the venue will transform into a Sopranos-themed setting, complete with series references throughout the venue and a curated menu inspired by the show.
From January 11 through February 4 at Da Nico, a noted Italian restaurant in New York City, guests can savor a delectable special menu featuring Sopranos-inspired dishes, such as Carmela’s Baked Ziti and Satriale’s Special Caprese, for an authentic taste of the Soprano family’s world.
For one day only, on January 10, fans in New York and Los Angeles can savor the official Satriale’s pop-up, bringing an authentic Sopranos-inspired Italian sandwich from Ggiata in LA and Regina’s in NYC, right to their door, available exclusively through the delivery app, Postmates.
In addition, Max is partnering with Alamo Drafthouse to host “Family Reunion” fan screenings in New York and Los Angeles on January 10, marking the official anniversary of “The Sopranos” premiere. The special screenings will showcase the pilot episode, allowing fans to revisit the show’s beginnings. Max will enhance the experience with special guest appearances, including “Sopranos” actress Sharon Angela hosting the L.A. screening, alongside Sopranos-themed concessions, trivia sessions, photo opportunities, and swag giveaways.
Max also is partnering with Robert Iler and Jamie-Lynn Sigler for a special 25th Anniversary edition of their podcast, “Not Today, Pal,” in which they reminisce about their roles as Meadow and AJ on “The Sopranos” and answer questions from fans. The full episode will be available on January 18 via the HBO YouTube channel and all major podcast platforms.
Finally, HBO Shop and ‘escapewear’ brand Tombolo are partnering to offer various special-edition products for the 25th anniversary. Select merchandise is now available with new items being introduced throughout 2024.
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